The continuous increase in contents(Brand Messaging) published on a daily basis and the need to repurpose content into different forms for users has reduced the organic traffic on both social media and website. Since businesses can’t bank only on organic reach to make
Any modern marketing strategy is now based on valuable conversations with their audience, which is majorly delivered through quality written content distributed via websites, blogs, social media and email. I’m sure you are aware that marketing has evolved from pushy
In content creation, marketers find it a daunting task getting content ideas, carrying out surveys, performing keyword research, doing SEO and so on. To get the desired results with content marketing, some marketers resulted to using paid tools in carrying out these tasks.
Many people view content marketing as an autonomous area in digital marketing. As a brand, you’re already making sales and getting new customers through organic and sponsored ad on social media and you don’t know how content marketing can help your business. This post
Survey reviews that 75% of B2B purchasers rely on content as a research medium when they’re looking to make a buying decision. But do you know that many businesses and brands do not have a documented content strategy for their business?. It’s no surprise that those
Content is a buzzword in the marketing industry, it ‘s the soul of any marketing strategy, without quality content your digital marketing strategy is doom to fail. The growth or success of your business depends largely on your content. Launching a digital strategy
To say that content is the lifeblood of digital marketing is an understatement. This is because the content is not only the lifeblood of digital marketing but also the soul of digital marketing. From videos to texts, to podcasts, GIFs and even infographics,